[Preface: In a previous article titled, “Why Business Is Full-Time Ministry,” we explored our callings to be “royal priests” in the business world (1 Peter 2:9). […]
In your opinion, who is the greatest marketing genius of all time? As I have asked other people this question, the most frequent responses have included […]
In his 1969 Harvard Business Review article, “Is Business Bluffing Ethical,” Albert Carr suggested that those who “win” in business are not those who seek to […]
Kindle eBook Version “Marketing Like Jesus: 25 Strategies to Change the World” One Book $12.97 USD No function is more important to an organization than marketing (strategic influence), […]
I have noticed that many Christians who sense God calling them to do business as ministry assume this means selling Christian-themed stuff to Christian people (i.e. […]
How did Jesus use storytelling, and what is the role of storytelling in business? Taylor Jones co-founded Whiteboard, an award-winning creative agency whose client list includes […]
Although the Academy Awards ceremony, The Oscars, is usually an entertaining show for any movie-goer, the ceremony does not exist primarily for the enjoyment of movie-goers. […]
How do you integrate your Christian faith and values into the sales process? Tim Brown is the founder of Three Creative, a leadership company out to […]